For sustainable hotel management, it is essential to keep the CO2 footprint per guest and overnight stay as low as possible through modern, energy-efficient technology and sustainability initiatives. Heat recovery, green electricity or even self-produced energy supply, regional suppliers and employee training on energy efficiency are efficient measures for reducing the CO2 footprint. The experts from GreenSign and Klimapatenschaft support the hotelier with custom-made measures to reduce CO2 emissions, save resources and cut costs.
Hoteliers can ideally communicate their sustainable commitment with a GreenSign certification and, in addition, present the measures to reduce their CO2 footprint to the public. Anyone who takes concrete savings measures after creating this footprint in order to reduce the emissions of the hotel, and can demonstrate a significant reduction in the next measurements in the following years, can present themselves authentically, verifiably and attractively to the growing target group of sustainable travelers and place successfully in the market.
Not all CO2 emissions can be completely avoided. The unavoidable emissions can be offset in recognized national and international climate protection projects. To this end, the UN and international environmental protection organizations have developed methods of calculating the CO2 emissions associated with measures. Offsetting through climate protection projects helps to bind greenhouse gases from the atmosphere and render them “harmless” - and thus offset the global climate balance. The unavoidable emissions from hotel operations are neutralized and therefore no longer have any impact on the climate. After offsetting all unavoidable CO2 emissions, hoteliers receive the climate sponsorship seal “climate-neutral hotel”.
However, avoiding and reducing emissions should always have priority over compensation. In addition, hoteliers receive effective support from InfraCert and Klimapatenschaften and an ideal way of communication about their sustainable hotel management.